Tips for Effective Content Marketing on Social Media

Crafting the right content that will resonate with your audience is absolutely crucial to your social media communication.

There is no right or wrong content; there is only content that is right or wrong for your audience. This may take some time to determine, and the only way to figure it...

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Attract Your Tribe by Blogging

In order to attract your tribe to you, consistent content marketing is a must.

Blogging is a very important part of that overall content marketing strategy, as it provides the opportunity to demonstrate your expertise while also sharing information that is truly helpful to the...

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Build Partnerships Online

When it comes to developing partnerships and maximizing partner relations for business growth (and to strengthening the entrepreneurial landscape overall), there are a number of online strategies that can support that process. In fact, neglecting these strategies often results in missed...

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Going Beyond a Window on International Women's Day

After a week away from home and my family, today, which is International Women's Day 2018, has been a day of reflection.

I woke up and got to kiss and hug my daughter before she went to school, a gift I don't ever want to take for granted.

Last night before she went to bed, she texted me these...

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Where to Find Royalty-Free Creative Common Audio

Whether you're creating an original video for business or compiling multi-media projects in the classroom, audio is an important element in every presentation.

Audio sets the tone and helps convey emotion. Music and/or sound effects can make the difference between a presentation that WOWs or one...

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How to Make Video Tutorials with Screencast-O-Matic

Screencast-O-Matic is one of my very favorite tools for creating video tutorials. Whether you need tutorials for business or for your classroom, this is an extremely powerful tool.

It is free and easy to use, and you do not need any extra equipment to be installed on your computer, as long as you...

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Discover the Meaning Behind Your Message

Well, the cat's out of the bag.

Recently I was interviewed by Shadeed Eleazer as part of his Conversational Currency series. In this interview, I actually did something I have NEVER done before on public video...

I shared my 3-step approach to developing a social media strategy.

There are 3...

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Stop We-We-ing on Yourself

I’m going to let you in on a little-known secret…it’s extremely common for entrepreneurs to We-We on themselves. On a regular basis.

Have you ever caught yourself in the act?

I have. In fact, after I started my business I spent years We-We-ing all over myself. I know...

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Simplify Your Social Media Strategy in 3 Steps

Originally published in Funnel Magazine.

Given the nature of online communication today, social media can be one of the most powerful business development tools available. It can also be the biggest waste of time. Approaching social media without a plan is like throwing darts blind-folded. You...

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5 Steps for Success in the New Year

Happy new year and welcome to 2018!

Here we are with a blank slate in front of us, and we each have the opportunity to create whatever it is that we want to create for ourselves. Nothing and no one can hold us back…except for ourselves.

So my question to you is…
What do you want to...

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